The Salus University 2015+ Strategic Plan

The 2015+ Salus University Strategic Plan advances the next chapter in an institutional planning process that began in the late 1970s and has resulted in the transformation of the single purpose Pennsylvania College of Optometry, which was founded in 1919, to a specialized graduate health professions University that currently enrolls over 1100 students in its four Colleges and thirteen graduate and professional degree programs.

While the attainment of university status was the capstone event of the 2005-2010 Strategic Plan, much of the growth in academic programs resulted from the most recent 2010-2015 Strategic Plan, “Engineering a New University,” which added Public Health, Biomedicine, Occupational Therapy and, most recently, Speech-Language Pathology degree programs. 

At the outset of the planning process, the University conducted an extensive environmental scan of all of its constituents, including students, faculty, alumni, preceptors, members of University Board of Trustees, and College advisory boards, as well as thought leaders in both higher education and healthcare. Two overarching themes emerged from the scanning process, the first being the need to consolidate the gains achieved over the past decade of unprecedented growth, the second  to prepare the University and its graduates to assume  an active and prominent role in the nation’s changing healthcare delivery system.

A decision was made to adopt a mission, vision and credo that will guide the University to and through its 2019 centennial anniversary.  Given the rapid pace of change occurring in both the higher education and healthcare marketplaces, the University has developed a three-year renewable strategic plan in place of committing to a traditional five-year action plan. 

The first three years of the 2015+ Salus University Strategic Plan initially focus on the theme “Consolidating the Gains” and include three major priorities: quality, innovation and value/fiscal responsibility. All of these priorities are driven by a sense of urgency to stabilize and systematically cultivate current programs, as well as to bolster our marquis optometry program.  These touchstones will serve as the foundation for all institutional actions and initiatives that are intended to develop the academic and administrative support systems necessary to insure and preserve the integrity and quality of all academic programs. Furthermore, they will serve to consolidate the significant gains achieved over the past decade and, finally, to position both the University and its graduates to assume integral roles in the nation’s developing health care delivery system.

Mission, Vision and Credo
University Priorities